We use the same material on all of our covers with wording, and use this material for backs on all of our accent covers. We treat it 100% in house to give it our trademark soft, nubby, vintage/ industrial look. It is a very natural material with a percentage of recycled fibers, which gives it variation in tone and texture. The color is not white, there is quite a bit of variation in the very light linen tone, which is part of the vintage/ industrial "look". It is not meant to be perfect.